If You've Got Some Time...

The Shelter Pet Project, about which I've written before (but with which I'm not affiliated in any way), shared this great pet adoption ad today:


Video Description: Pet adoption ad for a black lab named Patrick, aka Agent K9, done in the style of a secret agent movie trailer, complete with music that wouldn't be out of place in a Bond or Mission: Impossible film. Patrick, the ad tells us, is "on his most extraordinary mission yet...finding his forever home."

It's a really great ad, both funny and touching, and, as I was watching it, I was thinking how very lucky Patrick is to have someone with the time and talent to make that video on his behalf, since good marketing helps find homes for shelter and rescue pets. Even if it's just a great photograph.

Zelly, the quiet little shelter dog who didn't even have a name, had little hope of finding a home—a dark mutt with dark eyes in a dark corner of a sad place. She was hard to see in her cage; she had no picture on a website, not even a shitty one; she certainly had no engaging video encouraging potential adopters to see what she might look like as part of their family. No one paid her any attention that day except me.

But maybe they would have, if they'd first seen the sorts of photos and videos I post of her now, through which all sorts of people have fallen for her. (And oh how she deserves their affection!)

Zelda leaning against the couch with her chin on the cushion, looking up plaintively at Iain, who is just out of frame

So, hey, if you've got some free time, a teaspoon itching to be used, and some basic photography and/or video skills, consider heading over to your local shelter or rescue to see if you can help save some lives, by showing what valuable lives they really are.

[Previously: Greyhound Rescue, Number of the Day.]

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